Yesterday, First Lady Michelle Obama joined children and families at Nickelodeon’s Worldwide Day of Play to celebrate the success of the Million PALA Challenge, a joint initiative of Let’s Move! and the President’s Council on Fitness, Sports & Nutrition (PCFSN).
Launched in September 2010, the Million PALA Challenge was created to motivate one million Americans to get active and earn the Presidential Active Lifestyle Award (PALA) in a year. Since the start of the challenge, more than 1.7 million Americans have gotten active and earned their PALA, far exceeding the initiative’s goal.
To celebrate this success, Mrs. Obama “turned off” Nickelodeon for three hours during Worldwide Day of Play to encourage kids to go outside and play. The First Lady made a surprise visit at the event, where she cheered kids on at the obstacle course and congratulated the 1.7 million Americans who achieved their PALA.
“I’m so proud of all the kids and families who rose to the challenge and got active this year,” said First Lady Michelle Obama, who earned her PALA last fall. “The Million PALA Challenge helped shine a spotlight on the childhood obesity epidemic and I know we can all keep up the momentum and keep moving to help our kids lead healthy, active lives.”
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article courtesy of TheWhiteHouse.gov
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