The plummeting recording industry has caused labels to use various non-traditional tactics to engage consumers and survive in the music business. In the gospel industry in particular, the latest emerging marketing trend is videos migrating from television to the Web. Gospel music fans, welcome to the next wave of interactive music marketing — online video […]
The plummeting recording industry has caused labels to use various non-traditional tactics to engage consumers and survive in the music business. In the gospel industry in particular, the latest emerging marketing trend is videos migrating from television to the Web. Gospel music fans, welcome to the next wave of interactive music marketing — online video […]
